Creative Seafood France was established in 2000 in the seaside town of Boulogne in Northern France. Although it is the leading port in the country in terms of the amount of fish caught annually, the local businessmen who founded the company have been selling Viciunai Group's products here from the very beginning.
In 2018, Creative Seafood France was acquired by Viciunai and successfully integrated into the group's structure.
The main objectives of the company are product portfolio diversification, sales promotion, and overall development of the VICI brand in the market.
The company successfully works with local distribution channels – traders, wholesalers, representatives of the HORECA sector, and the fish industry. The company's main customers include the largest French retail chains, such as Carrefour, AMC Group (Casino, Monoprix, Leader Price), and GALEC.
Creative Seafood France's most sold product in France is surimi products, however, salmon and other product categories sales are also increasing intensively.
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